Are you monitoring your social media efforts?  Monitoring social media is a 24/7 job, which is why it’s so important to use apps for doing so below is some of the ones we use and like(d).

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Actionly

Provides Social Media Marketing Tools and a Social Media Monitoring platform. We enable agencies and businesses to connect with their customers on social networks. We monitor keywords across networks like Facebook, Twitter, YouTube, Blogs, Flickr, and various other channels and pull together information so that users can view what their customers are saying about them in one dashboard. Actionly also provides Campaign Tracking technology and integrates into Google Analytics to measure the impact of every post and measure your Social Media ROI.

Visit Actionly
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Attensity

Leading brands recognize that today’s social customers are sharing their experiences with companies, products and services in conversations that are taking place right this second. Driven by the widespread adoption of mobile devices and social media, these customer conversations can quickly multiply and go viral. Social media monitoring tools only provide a high level view of a limited set of keywords you already know to look for.

Visit Attensity
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Brandwatch

Is acclaimed for its clean, fast and intuitive interface. However, behind the scenes lurks a complex and sophisticated beast. If you’re well trained in the field and are keen to discover more, this is the place.

Visit Brandwatch
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Crimson Hexagon

Wasn’t created in a think tank. It wasn’t sketched on the back of a cocktail napkin or brainstormed over a foosball table. Our quantitative analysis methods were developed at the Harvard University Institute for Quantitative Social Science by its visionary director, Albert J. Weatherhead III University Professor Gary King, and his team of social scientists and statisticians. In other words, people for whom numbers and mathematical proof are reason and fact…the concrete foundation for making intelligent, informed decisions. Crimson’s Chief Scientist, Professor King and our science team continue to envision, invent, innovate, and make continual progress in improving our algorithms and adding new products and services.

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Social Radar

Since 2006, Social Radar’s crawlers have been scouring the web for consumer dialog. From major social networks like Twitter and Facebook, to blogs, news sites and community forums, our aggregators collect from every corner of the web. Focusing on capturing a broad dataset, we ensure analysis of the widest array of consumers possible. In addition, Social Radar includes our industry-leading historical dataset spanning more than six years across all channels for any subject at no additional cost.

Visit Social Radar
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Radian6

Listen, analyze, engage, connect. Know what people are saying about your products and industry – sell, service, and engage your customers more efficiently.

Visit Radian6
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Sysomos

With Sysomos, you get access to the most comprehensive database of social conversations, with real-time coverage and historical archive of more than 100 billion posts. Our crawlers collect more than 16 million new posts every hour, from sources including blogs, forums, news sites, Twitter, YouTube, Facebook, Flickr, LinkedIn and numerous other social network services.

Visit Sysomos
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Trackur

Provides all of the social media monitoring tools you need and none of the useless eye-candy you don’t. Quickly monitor your online reputation, measure social media trends and analyze social media mentions for your company, brands, or clients.

Visit Trackur
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Visible®

Is the leader in social media monitoring, analytics, engagement and social performance dashboard solutions for the SMB and enterprise markets. Visible Intelligence®, our next generation social media monitoring platform, serves as a social hub delivering competitive and brand intelligence, marketing ROI and smarter customer insights through an agile platform that activates brand communities at Internet speed and enterprise scale. Our social media monitoring, analytics and engagement tools help organizations to identify opportunities and potential crises when they arise while finding new and innovative ways to enhance customer relationships and better service clients.

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By Gareth Davies